The Hong Kong Rugby Football Union (HKRFU) announced today the appointment of DHL as title sponsor for the upcoming Hong Kong 2010 Bledisloe Cup match, to be played in Hong Kong Stadium on October 30, 2010.
The DHL Hong Kong 2010 Bledisloe Cup match will bring world Rugby’s two top ranked teams and one of its most eagerly anticipated matches to Hong Kong.
The All Blacks and the Qantas Wallabies will battle it out in what is billed to be a ferocious game following their last nail-biting 23-22 match in Sydney.
“At DHL, we are proud of our ongoing support for world Rugby, and delighted to be sponsoring one of the most exciting rugby fixtures of the year for fans across Hong Kong and around the world,” said Jerry Hsu, President, DHL Express Greater China Area and Executive Vice President, Deutsche Post DHL.
“The sport shares similar traits with DHL Express – success is derived from passion, teamwork and a ‘Can-Do’ spirit.
We look forward to enjoying the match on October 30 and continuing our support for the international game next year as Worldwide Partner for the Rugby World Cup 2011.”
Trevor Gregory, Chairman of the Hong Kong Rugby Football Union (HKRFU) said, “We are delighted to confirm DHL’s sponsorship of the Hong Kong 2010 Bledisloe Cup, a partnership that will help us deliver what will be a great event for Hong Kong and our partner Unions.
With the two top teams in the world playing right here in Hong Kong, the DHL Hong Kong 2010 Bledisloe Cup promises to be an event not to be missed.”
A global market leader in the international express industry, DHL has an ongoing commitment to international Rugby.
It was most recently announced that DHL Express will be Worldwide Partner for the Rugby World Cup 2011 in New Zealand where DHL will be responsible for ticket distribution as well as Rugby World Cup Limited (RWCL)/ International Rugby Board’s (IRB) express shipments and international and domestic freight movements, including the delivery of competing teams’ equipment.
Previous DHL support has included sponsorship of ESPN Star Sports’ Rugby broadcasts in Asia Pacific, a three-year sponsorship of the Brumbies and official sponsor status of a British and Irish Lions’ Rugby tour of New Zealand.
Ken Lee, Managing Director, DHL Express Hong Kong, said “Hong Kong is justifiably famous for its Rugby atmosphere and the Stadium has been the scene for many memorable rugby clashes over the years.
We’re looking forward to another memorable match on October 30.”
Tickets can be purchased through the online ticketing agents Hong Kong Ticketing at www.hkticketing.com.
For more information about DHL Hong Kong 2010 Bledisloe Cup, please visit www.bledisloecuphk.com.
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